“Nestled between Bryant Park and Grand Central, Bergamo's is a new cocktail lounge and bar serving expertly-crafted drinks, elevated bites, and even better vibes.”
At Bergamo’s, I currently lead the cocktail bar’s in-house branding and socials with the beverage manager, Anthony Merlino. Through digital marketing strategies, I have grown the brand’s online following to appeal to a larger demographic, implemented brand activations with other businesses and influencers, and produced all marketing and branding assets. Through eye-catching photography and meticulously developed content, we have fostered unique engagement while also capturing the essence of Bergamo’s renewed social scene.
Brand Identity - Design - Social Media Marketing - Photography - Event Coordination
I hosted an event with a live painter to paint our bar.
One of the missions at Bergamo’s was to create a space that would appeal to a more feminine customer demographic. I commissioned Aila Boel Oldenburg, an adorned painter based here in NYC, to host a live painting event and create a unique piece of art to be displayed in the bar. With the help of Aila, we were able to show a new side of Bergamo’s personality and open a new faucet in which we can engage with our audiences.
